Chair
Chris Tyson
Chris leads the AFL Masters WA Board and oversees the strategic direction of the organisation. He ensures all portfolios operate in alignment with the long-term vision, maintains strong governance standards, and works closely with WA Football and key stakeholders to support the sustainable growth of Masters football in Western Australia.
Vice Chair
Ken Luehman
Ken supports the Chair in the leadership of the Board and plays a key role in decision-making, strategic planning, and governance oversight. He ensures the financial sustainability of AFL Masters WA, including budgeting, reporting, audit oversight, and responsible financial decisions across the competitios events, and programs.
Governance & Compliance
Keith Edwards
governance@aflmasterswa.com.au
Keith oversees governance, policy, and compliance to ensure AFL Masters WA operates in line with its constitution, regulations, and legal requirements. This portfolio supports strong decision-making, transparency, and accountability across the organisation.
Culture, Inclusion & Club Engagement
Paul Omodei
engagement@aflmasterswa.com.au
Paul leads initiatives that promote a positive, welcoming, and inclusive environment across AFL Masters WA. His portfolio focuses on player wellbeing, volunteer recognition, community engagement, and strengthening club culture across the state.
Regional Growth & Integration
Rob Steel
Rob supports our regional clubs and competitions, focusing on growing participation across country WA and strengthening the connection between regional and metropolitan football.
Regional Growth & Integration
Darren Eiffler
Darren supports our regional clubs and competitions, focusing on growing participation across country WA and strengthening the connection between regional and metropolitan football.
Strategic Growth, Innovation & Insights
Chris Valentine
Chris focuses on the long-term sustainability of AFL Masters WA by monitoring participation trends, developing new initiatives, and using data and insights to strengthen clubs, competitions, and overall player retention.
Sponsorship & Commercial Partnerships/State Carnival Lead
Paul Menaglio
sponsorship@aflmasterswa.com.au
Paul is responsible for securing sponsorship and commercial support for AFL Masters WA, building relationships with partners, and developing opportunities that provide financial support for competitions, programs, and events. Paul also ensures delivery of the AFL Masters WA State Carnival through the Carnival Subcommittee.
Marketing & Communications
Trish Medwin
Trish is responsible for the promotion and public profile of AFL Masters WA. This includes social media, website, media releases, newsletters, and marketing campaigns aimed at increasing participation, strengthening the brand, and building awareness of Masters football across the community.
WA Football Liaison & Strategic Partnerships
Joe McCarthy
wafootball@aflmasterswa.com.au
Joe manages the relationship between AFL Masters WA and WA Football, working to strengthen collaboration across the football system. His role focuses on building pathways into Masters football, supporting regional development, and identifying opportunities for strategic partnerships.
WA Football Administrator Operations & Performance
John Lennon
administrator@aflmasterswa.com.au
John manages the day-to-day running of AFL Masters WA competitions, including fixtures, rules, compliance, and match operations. His role ensures competitions run smoothly and that players and clubs have a consistent and professional football experience.
